Catalog and Student Handbook 2010-2011 
    
    Aug 15, 2018  
Catalog and Student Handbook 2010-2011 [Archived Catalog]

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BUS 185 - Marketing and E-Commerce


A study of basic marketing principles and practices,including the selection of target markets and the development of the marketing mix (product, price, promotion, and place of distribution). Emphasis will be placed on the marketing process of e-commerce.

Credits: (3).



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